Enhancing DLI's online presence and brand with a vibrant new website

Digital Learning Institute
Digital Learning Institute

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Digital StrategyUX / UI DesignWeb DevelopmentCustom Checkout

Leading the way.

Digital Learning Institute (DLI) is a leader in digital learning design education and certification. Offering university credit-rated courses and a Continuing Professional Development (CPD) platform, DLI encourages e-learners to acquire core practical skills, specialise, and stay ahead of advancements in their careers.

DLI aspired to enhance its online presence and brand with this vibrant new website, which is designed to create a sense of movement and energy while ensuring clear and easy navigation. The goal was to simplify design and messaging, aligning with their commitment to delivering quality digital learning experiences.

We conceptualised the design in close collaboration with DLI. The pattern device, vibrant colour palette, and engaging photography were strategically employed to bring vitality to the composition. Meanwhile, clear, ordered typography and composition were implemented to maintain visual clarity.

The goal was to develop a user-friendly journey using wireframes that were refined over several weeks.

Collage of mobile screens for Collen
Collon desktop and mobile homepage

Storyblok CMS technology was implemented to streamline content management, allowing DLI to update and modify content easily

The project objectives were:

  • Simplify Design and Messaging: Streamlining the design and messaging would ensure a user-friendly interface that resonates with DLI's commitment to excellence in digital learning.

  • Enhance User Experience (UX): Together Digital embarked on an extensive UX project, re-evaluating DLI's value propositions. The focus was on creating an intuitive and efficient user journey through wireframes that underwent iterative refinement over several weeks in collaboration with the client.

  • Drive Overall Conversion: Identifying clear opportunities to make the sales process more user-friendly, the project aimed to facilitate 'unassisted' sales, empowering users to make informed decisions independently without the need for extensive assistance. 

The cornerstone of this transformation was the implementation of Storyblok CMS technology. Recognising the need for a flexible and scalable content management system,  the implementation of Storyblok CMS facilitated efficient content management, enabling DLI to update and modify content seamlessly while maintaining a consistent user experience.

The integration of Storyblok CMS technology played a pivotal role in achieving the project's objectives, creating a vibrant, user-friendly, and conversion-driven digital learning environment. Visit Digital Learning Institute to experience the platform firsthand.

Aiming to improve its online presence and brand identity, DLI launched this dynamic new website.

Collon desktop and mobile homepage

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