Cairn Homes

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After a successful flotation on the stock market, Ireland’s leading house builder needed a new website to promote and strengthen the brand and align seven disparate websites into one elegant, streamlined platform. Visit Cairn Homes

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Together Digital clearly are best in class when it comes to user experience around website redesign and data analytics. We are already using these insights to drive material improvements in our campaigns and cannot speak highly enough of the work they have performed for us to date. Donal Thornton Creative Manager @ Cairn Homes

Project Highlights

Creation of a functional reporting tool combining data from Google Analytics, Google Search Console and various third-party sources.
Incorporation of Analytics, CRM management, marketing, creative and programmatic / PPC objectives into one tool.
Detailed reporting on converting and non-converting traffic sources, both by channel and geographically.
Granular analysis of the times of the day and week when website traffic was highest and lowest.
Specific reporting around the online behaviour and frequency of returning registered prospects.
Complex funnel, attribution and exit rate functionality built into the tool.
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